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Case Overview

Fugitoto, inspired by the iconic Rangitoto in New Zealand, celebrates the unique charm of Kiwi culture and pristine nature. With a logo featuring mountains and clouds, the brand symbolizes a deep appreciation for New Zealand’s natural beauty.

Combining fresh local ingredients, premium imported teas, and high-quality dairy, Fugitoto crafts exceptional ice cream flavors that delight the senses. Signature offerings include the distinctive New Zealand Salmon and Italian Premium Truffle (Sabatino Tartufi), alongside Asian-inspired tea flavors such as matcha, hojicha, and Earl Grey, as well as floral notes like osmanthus, rose, and jasmine. Seasonal fruit flavors and innovative creations further enhance their diverse and ever-evolving menu.

JL Digital collaborated with Fugitoto to design a visually captivating website that reflects their passion for quality and creativity. The new platform showcases their signature flavors, highlights their brand story, and invites ice cream lovers to become part of the Fugitoto family.

Technologies
  • UI/UX Design